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With over 25 years of experience in online technology, we accumulated our lessons learned, insights and inspiration into a extensive knowledge base and practical management book.

What we know about iT.

In today's fast-paced online industry, technology leadership is foundational. In constant change and evolution, the online market demands relentless (re)innovation in product and platform development in flawless operations.

In this intense and exciting game, a new breed of leadership is arising. A next generation of CTOs who are intrinsically driven by agile, transformative, and servant leadership principles to unleash the full potential of their people in creating and operating online products.

Our online CTO knowledge portal is an accumulation of more than 25 years of first-hand experience and proven strategies that guided me through my own journey in this highly turbulent space. aims to guide,  inspire, and empower aspiring and seasoned CTOs on their lifetime journey. You'll learn that the path to CTO greatness is all about the human factor in creating and operating your digital products. As you progress, you will be challenged by actionable takeaways and self-reflection questions to get you going.

‘As a fellow CTO for many years, I have made my more than fair share of mistakes and failures for sure. It is through these experiences that I have gained essential insights and knowledge. I firmly believe that having your track record of (contained) failures is instrumental in becoming the person we aspire to become.’


'I hope it serves you as an inspirational guide, offering practicalities and insights to navigate the intricate path of technology leadership in confidence, personal growth and success, and most of a lot of excitement on your way.'

As comprises more than 150 chapters, its content is now also available in AI assistance. acts as your virtual CTO, navigating you through the vast amount and complexity of information, saving valuable time and effort. It lets you pinpoint the exact information needed, eliminating the need to sift through more than 1200 pages.

The knowledge portal offers a personalized learning experience, tailoring the content to meet your specific needs and preferences. It's like having your own virtual CTO that understands your unique learning style and caters to an adaptive learning experience.

The only source of knowledge is experience. If you can't explain it simply, you don't understand it well enough.

Portrait photograph of Albert Einstein
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